Word of Mouth

Influence Consumers

Most organic ways you can spread the word about your product.

Word-of-mouth marketing is the process of actively influencing and encouraging word-of-mouth conversations about your brand,

92% of individuals trust recommendations from family, friends, and co-workers.  They believe their suggestions more than ads.

88% of consumers trust online reviews.

74% of people recognize the value of word of mouth. They claim to believe the recommendations of influencers and fellow-consumers.

The origins of the advertising date back in a very distant time. Publicity exists since civilization and commerce origins. This shows that there has always been an obvious need to communicate, and in the beginning, word-of-mouth advertising was the most common.

For me, this is the number-one tactic.

When people talk about your products, services, or brand spontaneously that is the word of mouth marketing.

That is free and trusted advertising for your company.

  •  Generate an Emotional Response One of the main reasons that word of mouth advertising exists, is that people enjoy sharing their thoughts and experiences with other people.
  • Start with Your Employees Who better to promote your brand than the people who know everything there is to know about your business?
  • Social media (Facebook, Instagram, Twitter, LinkedIn, etc) Review platforms (Amazon, Yelp, HealthGrades, etc) Blog posting and article writing
  • Referral Programs / Refer a Friend
  • Engage (Be Part of the Conversation) Want to make sure that your customers are constantly talking about your company? Then become a part of the conversation. Engage with your audience, and listening to what they’re saying in your industry.
  • Provide Quality Service and Treat Every Customer With Respect
  • Continuously involve communities.
  • Seminars: Like theme parties, seminars are organized by influential or veteran people within an organizational hierarchy
  • People never stop talking about Red Bull because the energy drink company literally never stops hosting festive events that get people involved.

Marketing